Travel Ads

Viewing these ads helped me see how advertisements have changed through the years. I have to admit that the “older” ads were boring and did not keep my interest. This might be because many of them were in black and white. From air travel to water travel all these ads help stress the fact that traveling should be fun and relaxing. They tell about all the unforgettable features of the destination they are trying to convince everyone to visit.

The photo of the ad for Exuma, an area in the Bahamas is quite peaceful and relaxing. The couple standing on the rocks, looking at the calm ocean brings about a feeling of calmness and isolation. The written words say, “You’ll never leave and always come back” and the whole colorful, descriptive ad makes you believe this. Is it possible that only two people are on the beach or is this a misleading ad? Will all the beaches in the Bahamas be this isolated and so unforgettable? The feeling of tranquility is one I would like to feel for myself as I am sitting on this clean beach or swimming in the calm water. I have never traveled to the Bahamas, but this ad is very persuasive and makes me yearn to go there on vacation.

The first slide with the couple in the airplane caught my eye. I have traveled by plane several times but have never had this comfortable of a flight. This couple is dressed well with the lady having a corsage pinned on her top and the man wearing a suit and tie. I travel in comfortable clothes like sweats and tee shirts. I wonder if this couple is traveling first class because the food looks like it is a catered event with fancy cheeses, fruit and wines. The stewardess, who is also well dressed, is serving the couple with a pleasurable smile on her face. She does not seem to be stressed or rushed to help others. I received a bag lunch once when I flew. It consisted of a pre-made sandwich, an orange, and crackers, but I picked the bag from a table as I entered the plane. The couple will be eating with silverware not the plastic utensils we use when we travel by air. This ad portrays how air travel is enjoyable, while today ads stress the cost of the flight. When we fly, my mother goes online and searches for the best price which not necessary delivers the most enjoyable flight.

This ad really portrays a luxurious way of traveling by air, a way I don’t believe I will ever experience. My grandmother once talked about her first airplane ride to London. She wore a fancy pantsuit and was served a lunch and a dinner by a stewardess. Her flight was at night and she slept most of the way because she was relaxed and well fed. When she arrived in London, she was a little tired but was not stressed out because of the flight. I have flown at night, but got very little sleep. My legs with squished, the person sitting next to me kept hitting me when she moved, and every time someone walked by me I was bumped into. When I walked off the plane, I was tired and could not wait to get some peaceful sleep at the hotel. I can only wish that air travel would once again become a pleasurable experience.